Privacy Policy

This Privacy Policy describes how PrimeUp Ltd ('we', 'us', or 'our') collects, uses, and shares your personal information when you use our Eshenly service.

We are committed to protecting your privacy and ensuring the security of your personal information.

We collect information you provide directly to us and information we obtain automatically when you use our services:

Personal Information:

• Name and email address
• Payment information (processed by third parties)
• Game IDs and account information for delivery
• Communication preferences

Technical Information:

• IP address and device information
• Browser type and version
• Operating system
• Cookies and similar technologies

Usage Information:

• Pages visited and time spent
• Purchase history and preferences
• Customer support interactions

We use the information we collect to:

• Process and deliver your orders
• Provide customer support
• Improve our services and user experience
• Send important updates about your orders
• Prevent fraud and ensure security
• Comply with legal obligations

We do not sell your personal information. We may share your information only in the following circumstances:

• With payment processors to complete transactions
• With service providers who assist our operations
• When required by law or legal process
• To protect our rights and prevent fraud

We implement appropriate security measures to protect your personal information:

• Encryption of sensitive data in transit and at rest
• Regular security assessments and updates
• Access controls and employee training
• Secure payment processing through certified providers

You have the following rights regarding your personal information:

• Access - Request a copy of your personal data
• Correction - Update inaccurate information
• Deletion - Request deletion of your data
• Portability - Receive your data in a portable format
• Objection - Object to certain processing activities
• Restriction - Request limitation of processing

We use cookies and similar technologies to enhance your experience:

Essential Cookies:

Required for basic website functionality and security.

Analytics Cookies:

Help us understand how visitors use our website to improve our services.

You can control cookie settings through your browser preferences.

We retain your personal information for as long as necessary to provide our services and comply with legal obligations:

• Account information: Until account deletion
• Transaction records: 7 years for tax and legal compliance
• Marketing communications: Until you unsubscribe

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your data during such transfers.

Our services are not intended for children under 13. We do not knowingly collect personal information from children under 13. If you believe we have collected such information, please contact us immediately.

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on our website and updating the 'Last Updated' date.

If you have any questions about this Privacy Policy or our data practices, please contact us: